ET 36-40 Replay Week

Prices are a big deal- here’s how to get it right In this episode of Questions and Rants, I go over the different pricing decisions business owners face and what it takes to succeed with a high and low price point as well as how framing the value of your solution is the way to…

How to Plan, Launch, Grow and Profit From Your Own Product Idea I love this story because it is such a pure tale of coming up with a brainstorm for an idea one day and turning it into a product and turning that into a product line and then continuing on to a type of…

Should You Write One? Yes and No, With An Explanation In this episode of Questions and Rants I run through the reasons old school style 30-40 page business plans are going away but why there are still certain things you should think about figuring out before you write your plan. The exercise is not so…

If A Blind Guy Can Make Money Online, Why Can’t You? Max Ivey is just a regular guy who was in the carnival and midway business for years before he decided to start an online ecommerce business selling used carnival gear and trailers and brokering sales between private parties. The only catch is he is…

How to Find the Voice of Your Business and Cash In On It There is a ton of competition in just about every niche out there and the only way to stand out and get seen and heard is to differentiate yourself by owning a small segment of the market you’re in. In my conversation…

How AdEspresso Improved the Facebook Ad Process and Cashed in Doing It Starting a great business is as simple as identifying a pain point in the market and stepping in to provide a compelling solution. In the case of Armando and AdEspresso, it just so happened the pain point they found was part of the…