When we hear the term sales funnel, the first thing that comes to mind is revenue. And while that’s not necessarily wrong, people often forget that a sales funnel refers to the customer’s buying journey. Your focus is to generate leads and nurture them so that after a purchase is complete, you can establish a…
When your customers keep coming back for your products/services, you know you’re doing something right. Brand loyalty is what turns regular consumers into brand ambassadors, and businesses that master this are the ones that generate consistent revenue. One way to achieve this is through an e-commerce loyalty program, where customers receive rewards for continuing to…
Facebook Live has become a viable option for brands looking to boost their engagement and gain exposure from their target audience. With the platform announcing new updates to help publishers better understand their viewers, Facebook Live has grown into a powerful tool that lets you forge deeper connections with your followers. There’s no denying that…
Here at Capforge, we always mention that online shopping is ever-changing, and if you want to stay relevant and generate sales, you have to keep up with the latest e-commerce trends. Consumers welcome new shopping experiences, and businesses will need to adapt and create new strategies for growth. The pandemic has taught us that online…
To be successful in Amazon, you need the right tools to make the most out of every resource you have. We all know how competitive the Amazon marketplace is, and while you can try to figure things out on your own, it can derail your progress. That’s why the top sellers use the best Amazon…
Running an Amazon business involves plenty of costs, and not everyone can sustain the expenses needed to take their business to the next level. According to Fundera, only 48% of small businesses have their financial needs sorted out, meaning the rest will need to apply for outside financing to grow their business. So, if you…
So you went through your old stuff and found a couple of items in relatively good condition. You don’t plan on using them, but you don’t want to give them away either. The solution? Sell it on Amazon! You’ve read it right; you can sell used items on the biggest e-commerce platform in the world…
Right now in the e-commerce sphere, there’s something akin to a modern gold rush happening, and it’s being fueled by Amazon aggregators. “This is the largest movement you will see in the next two years,” said Steven Pope, founder of My Amazon Guy. “I’m very bullish. I believe we’re going to see massive amounts…
The great thing about Amazon is that it’s a very versatile platform. You can do private labeling, dropshipping, and even wholesaling. As the e-commerce industry continues to skyrocket, many sellers are looking for ways to start their online businesses, and wholesale is one of many ways to jumpstart your entrepreneur journey. With wholesaling, you get…
As a seller on Amazon, you’ve likely come across several different badges next to a product listing like the Best Seller Badge, Amazon’s Choice Badge, and more. The goal of these unique ribbons is to help customers make an informed buying decision, and earning Amazon badges is a great way to stand out from the…