Mobile-First Indexing: What Does it Mean?

Mobile-First Indexing: What Does it Mean?

After Google made mobile-first indexing the default for all websites, digital marketers have constantly discussed the topic to improve their rankings in search engines. Google made the switch in an effort to provide accurate search results for users with mobile devices since 58.16% of global traffic originates from smartphones. But what does mobile-first indexing mean?…

How to Transfer Amazon Account Ownership

How to Transfer Amazon Account Ownership

How to Transfer Amazon Account Ownership So you’ve built a successful FBA business on Amazon, and you’ve managed to turn it into a profitable exit strategy. Congratulations on your big move! But one thing you need to know before you celebrate is how to transfer Amazon account ownership. According to Amazon’s official policy, Seller Accounts…

Website Design Tips for Small Businesses

Website Design Tips for Small Businesses

It’s no secret that today’s businesses need a fully functioning website to attract leads and establish credibility. In a world where most people turn to the internet to look for products/services, having a well-designed website can help put your business on the map. But nailing the website design process can feel intimidating to business owners,…

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Twitter Campaign Planner: How Does it Work?

Have you ever tried Twitter Ads and didn’t achieve the results you wanted? Maybe the conversions were low, or you weren’t able to maximize your ad’s reach. As an advertiser, it can feel frustrating whenever a campaign doesn’t go the way you initially planned. Thankfully, the platform has released a new forecasting tool called Twitter…

Improving Client Satisfaction in Your Law Firm

Improving Client Satisfaction in Your Law Firm

Client satisfaction and profitability go hand-in-hand, especially within a law firm, where referrals, repeat business, and reputation are vital for business growth. Unfortunately, many legal practices struggle with providing excellent customer service to their clients. But ignoring customer satisfaction can negatively affect a firm’s overall profitability. Dissatisfied clients may refuse to pay your firm’s invoices,…

Dental Scheduling Software: Why You Need It

Dental Scheduling Software: Why You Need It

Integrating dental scheduling software can save your practice hours of time and money that you are currently losing because of no-shows and cancellations. Since your clients are probably very comfortable using apps, online shopping services, and virtual communication already, getting them to use your scheduling software may not be as challenging as you think it…

Customer Persona Profiles: Why They Matter

Customer Persona Profiles: Why They Matter

For the longest time, brands have segmented their target audience to use their marketing budgets better. They use details like age, gender, income, and other variables to hone in on their audience. As digital marketing evolves, the sudden need for creating a customer persona has become an essential strategy in helping businesses target their audience…

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Elevating Patient Experience in Your Practice

One of the best ways to make your dental practice stand out is to provide a unique patient experience. Competition in dentistry is tough, and businesses that want more patients must find ways to differentiate themselves. Whether optimizing your website or streamlining the appointment process, the little things impact how patients view your practice as…