Cost Leadership vs Differentiation | Which One is Best for Small Businesses

Cost Leadership vs Differentiation | Which One is Best for Small Businesses

Matt watches and goes over the difference between cost leadership and differentiation when it comes to competitive advantage in business. There are tons of people out on social media giving business advice. Some of it is good advice, but most of it isn’t good. In this series watch CapForge’s owner react to different advice videos….

Can a Portable Device Startup Help Everyone Breath Better?

Can a Portable Device Startup Help Everyone Breath Better?

This Kickstarter product is another air purifier. What makes it different than other air purifiers? Is it worth your time and money to get one? CapForge has worked with 1000+ ecommerce businesses and other small businesses and has seen some great products out there!  In this series, we look at new products on the market…

Dollar Tree’s Downfall | Don’t Name Your Business After This

Dollar Tree’s Downfall | Don’t Name Your Business After This

Everyone is noticing inflation and price increases in 2024, consumers and businesses alike. Dollar Tree is also adjusting its prices for said inflation. Matt goes over the news of the new adjusted prices at this well-known discount store. There are tons of people out on social media giving business advice. Some of it is good…

Are Small Business Owners Having Issues with Hiring?

Are Small Business Owners Having Issues with Hiring?

In this video, Matt goes over a news article that explains how some business owners are having issues with hiring new employees. It goes into some detail about the challenges small businesses have versus large corporations. But is this really a new issue? There are tons of people out on social media giving business advice….