In this video, Matt reacts to this short video that suggests words to use in marketing. Matt believes you should test these things before blindly following. There are tons of people out on social media giving business advice. Some of it is good advice, but most of it isn’t good. In this series watch CapForge’s…
In my specific neighborhood, there are about 250 homes. And there is one real estate agent who gets about two-thirds of the listings in the area. Her name is Sandy and she also lives in the neighborhood. If you go by the stat I found that San Diegans generally sell their homes on average after…
This video might be a little more targeted towards e-commerce sellers, but everyone should watch it anyway. In this one, he reacts to 3 tips to help sellers get more orders. Watch to see if he agrees and then tell us your thoughts in the comments. There are tons of people out on social media…
In this video, Matt shares some recent news about how McDonald’s wants to change their marketing strategy. However, it doesn’t seem like a great return on investment. We’re hoping it’s a typo in the article. Video Transcript: Okay, so this is an article on McDonald’s, the fast food Franchise, is betting on its mobile business…
There are two general kinds of marketing a business can do. You can do brand building or you can do direct response. Brand building is what Coke does, what beer companies do, and what a lot of car companies do. They make expensive commercials whose only purpose is to remind you that they are out…
Well, the title may be slightly misleading, because when I tell you the “secret” you’re going to say that’s not a secret at all. But, in my defense, I see SO MANY small business owners blow this that it almost seems like it must be a secret or why else would it not get more…
The following is a guest post from inteliRANK. Introduction In today’s fast-paced digital landscape, influencer marketing has become a game-changer for brands looking to connect with their target audiences. As social media platforms continue to thrive, influencers have risen as influential voices capable of shaping consumer opinions and driving purchasing decisions. Among these influential figures,…
You went into the e-commerce business with high hopes, and now here you are—flat broke with nothing to show for it. “You’ll make a ton of money!” they said. “It will be easy!” they said. “You’ll never have to work another 9–5 job in your life!” they vowed. And now it all feels like lies,…