customers

The best businesses don’t start with “How can I make the most money?”—they start with “How can I serve my customers better?” This reaction video breaks down why focusing on value over profit is the key to long-term success. Whether you’re detailing cars, running an online store, or offering a service, your mindset matters. Success…

I’m headed off in a few hours to Las Vegas for a trade show- flying Southwest for the last time before it all goes downhill (a situation probably worth its own newsletter someday soon)! There is a decent amount of hassle involved in going to in person events, aside from the cost. It disrupts your…

I have often said that I wouldn’t mind being rich but I’d never want to be famous. If I was someone who happened to love and excel at something that made me well known as a byproduct, I guess I’d still do it, but I’d spend any time I could away from the scrutiny and…

A lot of figuring out business for me seems to come down to asking questions and then understanding the right answer and using it to drive decision-making.  And a lot of times, the questions themselves seems pretty simple at first pass. Like the one in the title.  What does your customer really want? Seems like…