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How to Maximize Your Profit Margins

One thing that comes to mind when running a successful business is profitability. Simply put, profitability is an indicator of how a company manages its revenue relative to its expenses. As an entrepreneur, your goal is to maximize your profit margins as it’s fundamental to the growth of your business. But far too many companies…

Amazon Keyword Bidding Strategy

It’s no secret that advertising is crucial to generating sales and growing brand recognition. That’s why sellers on Amazon run sponsored campaigns to stay on top of their customers and foster brand loyalty. But sponsored campaigns won’t work unless you set them up correctly. By creating an Amazon keyword bidding strategy, you can optimize your…

How to Grow Your Dental Practice in 2022

The new year is here and it’s an exciting time to build upon your success. Most entrepreneurs hit a motivational spike as the calendar year flips, signaling an opportunity for incremental improvements. If you’re planning on growing your dental practice, you need to make lasting changes. Businesses that make strategic decisions are the ones that…

Do’s and Don’ts of Amazon Product Promotion

If there’s one thing that sellers should take advantage of in Amazon, it’s their sponsored advertisements. Amazon product promotion is an excellent way to boost your product listing’s visibility and improve your conversion rates. As more and more sellers flood the platform’s market, competition is becoming increasingly challenging. Thus, you must use sponsored ads so…

How to Create a Landing Page That Converts

One of the most overlooked aspects of marketing is the landing page. Often businesses forget how important landing pages are not just in capturing leads but also in converting them. A well-optimized landing page can boost your conversion rates by up to 80%! Imagine how effective your marketing campaigns will be when creating the perfect…

How to Use Influencer Marketing on a Tight Budget

There’s no denying that social media marketing has become an integral part of a company’s marketing efforts. That’s why we see so many brands reaching out to influencers in hopes of gaining more exposure for their business. If you’re a small company that wants to reach a wider audience, influencer marketing may help you achieve…

How to Grow Your Insurance Agency in 2022

2022 has finally arrived, and like many entrepreneurs during this time, you may have your own set of New Year’s resolutions to follow. If that includes growing your insurance agency this year, that’s great news! Growing your business means trying out new things, whether marketing, sales, staffing, or more. But venturing into the unknown can…

Filing 1099s for 2021- Who Gets One?

  It’s almost 1099 time of year again! But what does that mean and who should pay attention? Read on to find out! First, if you don’t remember from last year, the IRS came up with a new form- the 1099-NEC. For the last hundred years it was the 1099 MISC but then they decided,…

How to Generate Law Firm Revenue

The success of a small law firm hinges on the ability of its legal team to generate revenue. Without it, your business won’t grow, and you’ll find it challenging to increase its profitability. That said, knowing how to generate law firm revenue and tracking it is crucial to evaluating the performance of your business. This…