As an insurance agency owner, one of your top priorities is to ensure the growth of your business year in and year out. To achieve this, you’ll need to track your agency’s performance in the form of key performance indicators (KPIs). Insurance agency KPIs are the metrics that give you a brief overview of how…
The eagle-eyed among you may have noticed that there’s an Amazon Best Sellers Rank (BSR) in your product listings. You’ll find this in the product description, and it’s a good indicator of how well the item is selling. Contrary to what most people think, you don’t need to sell thousands of products to obtain a…
If you own a physical store and want to expand your brand’s reach, you need to know about Local SEO. Local SEO (also known as local search marketing) is the act of putting your business on the map for people to discover. Whether you’re a national brand or a small and mid-size enterprise, having a…
Thanks to its intuitiveness and ease of use, many e-commerce sellers use Shopify as their platform of choice. Not only that, but it boasts plenty of tools that help improve your store’s functionality. These tools are known as Shopify plugins, and using the right ones can lead to better sales, improved customer engagement, and more…
If you want your product to succeed on a highly competitive platform like Amazon, you need to acquire genuine reviews. How do you achieve this? By joining Amazon’s Vine Program. The Amazon Vine Program provides sellers and customers with honest and unbiased product reviews. It’s a great way to build feedback from your listings and…
Attorneys know all too well the importance of being highly organized as it enables them to operate with efficiency in mind. The same applies to law firm management, where orderliness is key to setting standards and achieving goals. Regardless of the size of your law firm, managing a team of attorneys is never easy. Thankfully,…
If there’s one thing that e-commerce sellers should keep track of more often, it’s their abandoned carts. Cart abandonment is when a customer leaves an item on their cart and doesn’t complete the purchase. Knowing that you’re so close to making a sale and the customer decides to change course at the last minute is…
E-commerce sellers know that Amazon is a competitive marketplace. Due to the influx of sellers on the platform, trademark infringement has become rampant. We all know how counterfeit products can harm your brand’s reputation, and it’s for this reason the Amazon Brand Registry Program exists. Amazon Brand Registry provides sellers with everything they need to…